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Articles Tagged ‘agents’

What’s in your toolbox for 2010?

Tuesday, January 5th, 2010
For the latest gadgets and technology, check out the “Cool Tools” section in the January issue of REALTORĀ® Magazine. See a familiar app on page 10? That’s right, Smarter Agent made the list- a marketing solution for the mobile age! If you don’t have the magazine, check out “Cool Tools” online http://www.realtor.org/realtormag.

FAQ at Triple Play 2009

Friday, December 11th, 2009

We just got back from the Triple Play Convention in Atlantic City (#TP09 to those on Twitter), attended by thousands of Realtors from New York, New Jersey and Pennsylvania. Our booth was constantly buzzing with agents and brokers looking for a way to provide home buyers with a powerful mobile house-hunting tool. When you’re at the booth 9 hours each day, you’re obviously going to hear the same questions repeatedly. Here are the top 5 most frequently asked questions from the week:

1. Are you BlackBerry?
Yes, we set ourselves up for this question! Looking at our booth shown here, you’ll count 3 BlackBerry devices, 2 of which are playing a demo of our app on massive televisions, so it’s a very appropriate question to ask. I just wish I had a dollar for every time someone asked it because I would have had a much bigger jackpot to bring home compared to my weak attempt to win big at the slot machines. When agents asked if we were the BlackBerry booth or if we sold screen cleaners or phone cases, we always had to reply that, in fact, we are not a BlackBerry booth just a big fan. Then, we would show them that our app works on 95% of phones across all carriers. Some people would launch into questions about their BlackBerry before we could break it to them. But since my co-worker Stormy and I have BlackBerrys we are always happy to help them set-up an email account or give them a quick tutorial when we can.

2. What cell phone should I buy next?
We always have a table at our booth covered with at least 8 different devices so we can demo our app on a wide array of phones. Most people who came to our booth would say, “I was thinking of getting a (insert device here), what do you think?” We offered our opinion but also let them play with the different phones on the spot. I love that we get to test out the newest phones as they become available and can provide insight to Realtors we meet. The HTC Eris was at the top of my list this week. It performed so fast in the steel-cage of a convention center and it’s real sleek, overall. Our friends from Sprint were at the convention, too, so we were able to direct a lot of people to their booth to discuss the latest and greatest phones and services.

3. Can you charge my phone?
Yes, but only if you let us put the Smarter Agent app on it while you leave it here to charge! It was a win-win situation.

4. What makes you different from some of the other mobile companies here at the convention?
This one is easy: We are the only developer with a mobile real estate application available on 95% of devices across all carriers; the only one that brands to agents and brokers; the only one that shows all MLS listings; the only one that directs all calls on every listing back to you, no matter who listed the property; the only one that’s been developing a mobile real estate search for more than a decade and has five U.S. patents covering our technology. Most people got the idea!

5. Does your co-worker fit in those big bags they’re handing out?
Answer: Of course she does!

We always appreciate each and every question! A big ‘THANK YOU’ to everyone who stopped by our booth. We met so many great Realtors and were able to catch up with a lot of old friends, as well.

Where will Smarter Agent be next? Inman Real Estate CONNECT NYC in January! Our President Eric Blumberg will be presenting on the panel, “Marketing on the Small Screen: Understand the Mobile Platform Better than Your Competition.” Smarter Agent will also have a demo pod. More details to come!

Get up to speed on mobile at #NAR09

Thursday, November 12th, 2009

Smarter Agent has touched down in San Diego for the 2009 Realtors Conference and Expo. You can find us and our margarita/daiquiri machine at booth 826. Here are the mobile tech breakout sessions we’ll be hosting at our booth. Find out everything you want to know about mobile apps, mobile marketing and putting your brand on every clients’ cell phone!

Saturday, November 14th
Mobile MythBusters: 9:30 AM
Reaching Gen X and Gen Y Home Buyers: 11:00 AM
Apps No Realtor Should Be Without: 12:30 AM
Extend Your Brand to Mobile: 2:00 PM
Win More Clients with Mobile: 3:30 PM

Sunday, November 15th

Win More Clients With Mobile: 10:30 AM
Extend Your Brand to Mobile: 12:00 PM
Apps No Realtor Should be Without: 1:30 PM
Reaching Gen X and Gen Y Home Buyers: 3:00 PM
Mobile MythBusters: 4:30 PM

Monday, November 16th
Mobile MythBusters: 9:30 AM
Reaching Gen X and Gen Y Home Buyers: 11:00 AM
Apps No Realtor Should be Without: 12:30 PM
Extend Your Brand to Mobile: 2:00 PM
Win More Clients with Mobile: 3:30 PM

"Jen, one of your many cell phones is ringing!" A C.A.R. Expo Wrap-Up.

Monday, October 12th, 2009

Jen and her many phones! You will never find Jennifer Levine-our Director of Strategic Partnerships-empty handed! In this case, she’s on her Sprint RZR while flashing two BlackBerrys and an iPhone–her arsenal of mobile devices for the California Association of Realtors Expo in San Jose and ReBar Camp Silicon Valley. One of her phones is always ringing and her thumbs are always moving to keep up with emails and text messages. She’s like the Energizer Bunny.

SA Team Here’s the Smarter Agent Team (L to R) Moi, Bayrin Guzel, “Smarter Agent Girl” and Eric Santini at our booth 1115 at C.A.R.! The giant BlackBerry is courtesy of our graphic artist. The C.A.R. Expo had a great turnout and there was never a shortage of fantastic Realtors to talk to about Smarter Agent’s mobile technology.This picture was taken after show hours when all the agents and brokers had cleared out.

Smarter Agent's Mobile Sky Box Smarter Agent Girl enjoyed the view from Smarter Agent’s Mobile Sky Box! This room is where Jen held sessions about “Debunking Mobile Myths” to give agents all the facts about mobile technology.

View from Mobile Sky Box So where can you find Smarter Agent next? We’ll be in San Diego at the National Association of Realtors Expo Nov. 12th-16th at booth 826. We are also sponsoring and attending ReBar Camp San Diego Nov. 11th. #REBCSD is sure to be an educational/social media/just plain social frenzy! Can’t wait to see everyone there.

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