Articles Tagged ‘mobile’
Smarter Agent’s President to Present at 2010 REALTORS Conference
Monday, August 30th, 2010NARdiGras here we come! This year the National Association of REALTORS® is hosting its conference and expo in New Orleans, and Smarter Agent’s President Eric Blumberg will speak on the panel, “Connecting with Consumers through Mobile Technologies” on Sunday, November 7th at 1:30pm.
Mobile technology is changing so fast! What’s next? How can you keep up? Blumberg and panelists will address the rapidly changing mobile landscape and the importance of taking advantage of mobile tools and services to reach consumers.
REALTORS, register for NARdiGras today and add this must-see session to your online event planner!
Another must: Visit Smarter Agent’s booth on the expo floor! We’ll be hosting educational sessions on mobile technology in the booth again this year. Sit, rest your feet, have a frozen margarita and learn all about mobile and apps. More details to come!
Time is ticking…
Smarter Agent CEO recalls challenges of being early in mobile search
Thursday, April 29th, 2010When Brad and Eric Blumberg started Smarter Agent more than a decade ago, many thought their plan to build a location-aware mobile real estate app for every cell phone was crazy.
Who would use their phone for anything other than a phone call?
Why would people want to search on a 3″ screen when they can search from their computer?
One exec even told the Blumbergs that their business model would fail because “Women won’t understand how to use a mobile application.”
But rather than succumb to the naysayers, Brad and Eric decided to prove them wrong.
Standing before an audience Wednesday evening at Entrepreneurs Unplugged hosted by Philly Start Up Leaders, Brad rehashed the challenges and triumphs he’s experienced running a startup company.
“We tried to build the top mobile app development team here in Philly and we succeeded,” Brad said.
Many were nervous to be early in mobile – but the Blumbergs wanted Smarter Agent to be the mobile innovator, not a follower.
Today, Smarter Agent’s app is the only real estate search available on ALL cell phones: Samsung, Nokia, LG, Motorola, iPhone, BlackBerry, Android, Palm, etc. and on-deck with all major carriers.
In staying true to their real estate roots, Brad and Eric have made it possible for agents and brokers to brand the app with their name and logo to give out to clients and prospects. An agent’s branded app shows homebuyers all listings in the MLS and connects the user back to that agent via the “Call to See” feature.
“We’ve hit it out of the park by getting the real estate industry on all devices,” said Brad.
You can download the national version of app by texting SA to 87778 to send the app to your phone. Let us know what you think.
So thank you to everyone who has supported Smarter Agent throughout the years and helped us become the leader in mobile real estate search!
Smarter Agent to Offer Mobile Services to LeadingRE Members
Wednesday, April 28th, 2010CHICAGO – (4/28/10) – Smarter Agent has been selected by Leading Real Estate Companies of the World® (LeadingRE) to offer mobile services to the network’s 600+ member firms. The alliance is part of LeadingRE’s Leading Real Estate Solutions® division, which identifies leading-edge real estate products and services for its member brokers.
Smarter Agent’s mobile real estate application, which brands to agents and brokers, allows consumers to view all MLS listings anytime, anywhere from the convenience of any standard cell phone or smartphone including the iPhone, BlackBerry, Android and Palm. Home buyers can search for properties based on their GPS location, address, city or zip code.
“With mobile technologies becoming more integral to the success of today’s real estate firms, we are continually evaluating service providers to determine the best solutions for our member firms,” notes Phil Edwards, LeadingRE vice president. “Smarter Agent is one of the more innovative tools we’ve seen. By allowing brokers to provide full local MLS mobile search under a private label, it is a highly effective way to reach real estate consumers on the go.”
“From our exposure at LeadingRE’s recent conference in Las Vegas, we found the group to be very receptive to mobile technologies, and we look forward to working with the network’s brokers,” said Jennifer Levine, Director of Strategic Partnerships for Smarter Agent.
For more information on Smarter Agent, visit www.smarteragent.com.
U.S. Air gives new meaning to “Real Estate Anytime, Anywhere”
Wednesday, April 14th, 2010Now that U.S. Air offers WiFi on some of its aircraft, you can search homes for sale from 30,000 feet up in the air!
Smarter Agent’s team traveling to San Diego was able to video chat with our CEO, while checking out homes for sale with Smarter Agent’s mobile real estate app as they flew over Kansas. Here’s a screen capture of the video chat and real estate search.
U.S. Air is using GoGo Inflight Internet to provide passengers with internet access for laptops and mobile devices when the plane is above 10,000 feet. The service is available for U.S. Air Airbus A321 aircraft — some have access already and the rest should have WiFi by June 1, 2010.
Here are the fees listed on U.S. Air’s website for domestic filghts:
1.5 hours: Laptop – $4.95 Mobile – $4.95
1.5 hours to 3 hours: Laptop – $9.95 Mobile – $7.95
3+ hours: Laptop – $12.95 Mobile – $7.95
The airplane used to be one of the few excuses to disconnect–not anymore!
Better Homes and Gardens Real Estate Executive launches app with all listings in Western Washington
Monday, March 22nd, 2010
The next time you’re cruising or walking around Seattle or any neighborhood in Western Washington, and you find yourself wondering what’s for sale in the area — just pull out your phone and open Better Homes and Gardens Real Estate Executive’s mobile app. This is the only app that will show you all homes for sale in Western Washington provided by Northwest Multiple Listing Service. Better Homes and Gardens Real Estate Executive’s app is powered by Smarter Agent so it’s the only mobile real estate search that works on 95% of cell phones across all mobile carriers.
Better Homes and Gardens Real Estate Executive just launched this mobile solution today for anyone interested in accessing the most comprehensive real estate data at the touch of a cell phone key (or touch screen). It’s easy to send this FREE app to your phone–just text “BHGRE” to 87778.
Here is what Keith Nelson, Designated Broker and Principle Owner of Better Homes and Gardens Real Estate Executive, had to say about his firm’s new mobile app:
“Better Homes and Gardens Real Estate Executive is excited to launch the first cross-platform mobile search application that is compliant with the new Northwest Multiple Listing Service’s mobile application policy. Better Homes and Gardens Real Estate Executive’s latest app is unique in that it supports searching all NWMLS listings on virtually every cell phone. We believe that it is critical that consumers and agents be able to research properties no matter which mobile device they possess.”
I couldn’t have said it better myself! BH&G Real Estate Executive wants every cell phone user to be able to use this mobile tool. If you’re looking at your cell phone and thinking, “I don’t have a smartphone-I can’t search for homes!” Don’t worry — Your phone doesn’t even have to be that “smart”. Better Homes and Gardens Real Estate Executive understands that no cell phone user should be left out, and this solution has virtually everyone covered.
So whether you’re looking to buy, sell or just want to know what your neighbor is trying to sell his house for — you can get all the answers you want with this app. Congratulations to Better Homes and Gardens Real Estate Executive for being the mobile innovator to bring this technology to Western Washington!
Rise and Shine and search for homes with Smarter Agent!
Monday, February 1st, 2010Coffee and house-hunting anyone? This image shows people using Smarter Agent’s mobile app between 8 and 8:15 a.m. EST this morning. That’s 5 a.m. for those people searching in California–now those are some serious homebuyers, or just morning people. This is just a fraction of the searches conducted using Smarter Agent. Make these homebuyers your clients, and give them a mobile app so they can search with your branded app at 8 a.m. or 5 a.m. or anytime they want! So wake up and smell the coffee–mobile is here to stay, and Smarter Agent is here to help connect you to a mobile generation of homebuyers.
What’s in your toolbox for 2010?
Tuesday, January 5th, 2010![]() |
For the latest gadgets and technology, check out the “Cool Tools” section in the January issue of REALTOR® Magazine. See a familiar app on page 10? That’s right, Smarter Agent made the list- a marketing solution for the mobile age! If you don’t have the magazine, check out “Cool Tools” online http://www.realtor.org/realtormag. |
Real Estate Powered by Smarter Agent featured in BlackBerry App World
Tuesday, December 15th, 2009Smarter Agent is proud to announce that our real estate application is featured in the first position in BlackBerry App World! This means when you open App World, Real Estate Powered by Smarter Agent appears as the first application in the carousel that BlackBerry App World uses to highlight top applications. We are honored that Research in Motion put our app at the front of the line! Real Estate Powered by Smarter Agent is a free download, and it lets you view homes for sale, recently sold homes and apartments for rent on any BlackBerry across all carriers. On most BlackBerry devices, you can use the GPS search option to see what’s on the market in your immediate area. Anyone with a BlackBerry can also search based on address, community, city or zip code. Select a property from the search results, and we’ll show you property details and pictures pulled right from the Multiple Listing Service. Smarter Agent provides information for all publicly viewable MLS listings in the 300+ markets where we are live.
For those who aren’t familiar with BlackBerry App World, let’s rewind. BlackBerry App World allows you to download and purchase apps right to your smartphone just like iPhone’s App Store or Android’s Marketplace. BlackBerry App World doesn’t come pre-loaded on BlackBerry devices, but it’s a free application you can download. To get App World on your BB, go to www.blackberry.com/appworld/download on your phone’s browser. From there, you can begin the quick download process. Once it’s downloaded to your phone, you can access App World to search thousands of apps. You can search by the “Top Free” apps, “Top Paid” apps, by category or by typing a keyword into the search field to see what’s apps are out there. The carousel, where Smarter Agent is featured, lets you scroll through about 30 premiere apps BlackBerry is showcasing. No BlackBerry user should be without App World! And no first-time home buyer (or anyone with even a slight interest in real estate) should be without Real Estate Powered by Smarter Agent!
FAQ at Triple Play 2009
Friday, December 11th, 2009We just got back from the Triple Play Convention in Atlantic City (#TP09 to those on Twitter), attended by thousands of Realtors from New York, New Jersey and Pennsylvania. Our booth was constantly buzzing with agents and brokers looking for a way to provide home buyers with a powerful mobile house-hunting tool. When you’re at the booth 9 hours each day, you’re obviously going to hear the same questions repeatedly. Here are the top 5 most frequently asked questions from the week:
1. Are you BlackBerry?
Yes, we set ourselves up for this question! Looking at our booth shown here, you’ll count 3 BlackBerry devices, 2 of which are playing a demo of our app on massive televisions, so it’s a very appropriate question to ask. I just wish I had a dollar for every time someone asked it because I would have had a much bigger jackpot to bring home compared to my weak attempt to win big at the slot machines. When agents asked if we were the BlackBerry booth or if we sold screen cleaners or phone cases, we always had to reply that, in fact, we are not a BlackBerry booth just a big fan. Then, we would show them that our app works on 95% of phones across all carriers. Some people would launch into questions about their BlackBerry before we could break it to them. But since my co-worker Stormy and I have BlackBerrys we are always happy to help them set-up an email account or give them a quick tutorial when we can.
2. What cell phone should I buy next?
We always have a table at our booth covered with at least 8 different devices so we can demo our app on a wide array of phones. Most people who came to our booth would say, “I was thinking of getting a (insert device here), what do you think?” We offered our opinion but also let them play with the different phones on the spot. I love that we get to test out the newest phones as they become available and can provide insight to Realtors we meet. The HTC Eris was at the top of my list this week. It performed so fast in the steel-cage of a convention center and it’s real sleek, overall. Our friends from Sprint were at the convention, too, so we were able to direct a lot of people to their booth to discuss the latest and greatest phones and services.
3. Can you charge my phone?
Yes, but only if you let us put the Smarter Agent app on it while you leave it here to charge! It was a win-win situation.
4. What makes you different from some of the other mobile companies here at the convention?
This one is easy: We are the only developer with a mobile real estate application available on 95% of devices across all carriers; the only one that brands to agents and brokers; the only one that shows all MLS listings; the only one that directs all calls on every listing back to you, no matter who listed the property; the only one that’s been developing a mobile real estate search for more than a decade and has five U.S. patents covering our technology. Most people got the idea!
5. Does your co-worker fit in those big bags they’re handing out?
Answer: Of course she does!
We always appreciate each and every question! A big ‘THANK YOU’ to everyone who stopped by our booth. We met so many great Realtors and were able to catch up with a lot of old friends, as well.
Where will Smarter Agent be next? Inman Real Estate CONNECT NYC in January! Our President Eric Blumberg will be presenting on the panel, “Marketing on the Small Screen: Understand the Mobile Platform Better than Your Competition.” Smarter Agent will also have a demo pod. More details to come!
#NAR09 Video Wrap-Up
Thursday, November 19th, 2009From Super Smarter Agent Man to #rebcsd to our packed mobile sessions at our expo booth, here are a few of our favorite pictures from the week in San Diego. I made this using Animoto if anyone’s interested in an easy and free program to make 30 second slide shows.










