Year: 2012

50% of Consumers Ages 25-34 have Smartphones. We Have to Ask – Is your Real Estate Brand Mobile Ready?

Let’s start with the fact that as a real estate broker or agent, your business is both local and mobile. It always has been, and technology has finally caught up. You are an expert and high authority within your coverage area. You drive to and from client meetings, closings, mortgage meetings and property showings. So,…

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2012 LeadingRE Global Conference Review – Real Estate Apps Drive “Communication, Collaboration and Efficiency”

I just returned from a great 2012 LeadingRE Conference in Orlando and enjoyed establishing new, and re-connecting with past, client relationships. Attendance was up, the energy was high, and there were five messages that maintained a constant buzz: ‘I see a light at the end of the tunnel. 2012 is looking up.’ was Pam O’Conner’s,…

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Technology can Provide a Service

I am at the LeadingRE Conference this weekend in beautiful Orlando FL. A speaker was talking this morning about Apple and their fantastic customer service. But more than anything, he mentioned them as a technology that provides a great ‘service’ to our lives.  Any of us who have an iPad, iPod or Mac computer knows…

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“Leading Real Estate Companies of the World(R) Brokers and Agents Say: “I Want My iPad App,”. Oh Yeah. Smarter Agent has an App for That.

In a recent press release from the Wall Street’s Journal, Market Watch, the results of a survey at the 2012 Leading Real Estate Companies of the World(R) Conference that began yesterday in Orlando, FL showed that of all the mobile  technology available realtors today, the iPad app is most sought after. We agree. Since the launch…

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ERA IBC Roundup – How to Share your New Branded ERA Mobile Real Estate App!

The ERA International Business Conference was a great experience and it was very exciting to meet so many agents and brokers who are using the ERA mobile app. A lot has changed in the past year or so since the app was launched and app usage continues to increase at a staggering rate. I’m sure as…

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Congratulations to Jeannie Bailey for Winning the Smarter Agent Branded App ERA IBC Giveaway

At ERA IBC, we gave away a branded app at an agent education session. On Friday, I had a chance to interview Jeannie Bailey, our winner. Jeannie is an agent with ERA Home Network Real Estate in Westerville, Ohio. Phil:  Jeannie, how have you enjoyed the ERA IBC conference in New Orleans so far? Jeannie:…

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Smarter Agent Insights of ERA IBC, New Orleans: ERA Mobile

Today was another great day at ERA IBC. The day started out with a general session where Anne Blumenstein talked about mobile and told everyone that they need to be using the ERA mobile app. Soon afterwards, our booth was crowded with people looking for more information; thank you Anne for the great plug. The…

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Live Mobile Real Estate from New Orleans: Smarter Agent Insights from the ERA International Business Conference

This week, Smarter Agent is attending the ERA International Business Conference (IBC) in New Orleans, Louisiana. This is ERA’s yearly conference for all their agents and brokers. This year, ERA is celebrating their 40th anniversary and they’re pulling out all the stops to celebrate. Today’s activities included a parade through downtown New Orleans and a…

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Ready to Take your Mobile Real Estate Business to the Next Level?

It’s no secret that real estate professionals have always been a mobile group. Moving from the office to property showings to mortgage offices and meetings with clients, agents and brokers alike have always been on the go. So, with the plethora of mobile tools made available to real estate pros, it’s only natural that productivity…

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