First mobile app on Smarter Agent platform, and first brand to over 1 million unique users. Extended mobile program to local franchisee companies. These personalized apps see two-thirds of their user base return month over month pointing to a rewarding experience for brokers, agents and their local customers.
The agent branding component of the Smarter Agent app fits perfectly with the KW advertising model/philosophy, which puts the agent brand before the franchise brand. At Keller Williams Realty International, we are experiencing the value of having all of our agents be able to share a personalized app with their clients, and as a result, the KW brand reaps the benefits of this distinction among national franchise brands."— Cary Sylvester, Vice President Technology,
Keller Williams Realty, Inc.
One master branded app with the ability to create interconnected versions for all offices in US and internationally
Each of which can also be independent with it’s own sub-brand, business rules, data, sponsors and distribution path.