Want a free GPS-aware smart-phone client to search the complete Phoenix MLS? BloodhoundRealty.com has one, thanks to Smarter Agent

By: Greg Swann, Phoenix Real Estate, Post Archive, RSS Feed
Posted: Wednesday, July 29th, 2009, 7:51 pm MST
Category: Marketing, Real Estate, Technology

We signed up for our own version of the SmarterAgent smart-phone MLS client. We’ve been live since Monday, but it proved its value and then some yesterday afternoon.

Cathy was out with buyers, and they asked the most dreaded question of all: “What about that one?” Not every house with a sign is for sale, and, even then, most homes for sale don’t meet your search criteria. That’s why we don’t have that listing with us. But Cathy whipped out her iPhone and did a GPS-based search on her own location. Voile! Three bedrooms. Too small.

That’s not in the SmarterAgent marketing patois, but it doesn’t have to be. The software rocks in anyone’s hands. We had been looking at pure iPhone solutions, but the SmarterAgent tool is simultaneously more robust and more broad-based: It provides a GPS-aware MLS search from virtually any smart-phone. You can also search by map, by address, by MLS number, by neighborhood or subdivision, etc. The user interface is easy to navigate, and the level of detail on the listings exceeds many desktop-based IDX systems.

I wouldn’t want to use this client for showing purposes, but it’s a nice tool for buyers to use as they explore neighborhoods. And, as above, it’s very useful to working Realtors to deal with on-the-fly questions about properties. The best part is, if you follow through and inquire about a property, the phone call — and an email — comes to me. We have the email set up to echo to all of our mail clients, so we don’t miss anything. And the email includes the listing agent’s phone number, so we can track down specific information quickly, no matter where we might happen to be.

If you’re a Realtor working anywhere but Phoenix, I think you should get this thing. It’s a pain in the ass to get in Phoenix, and, besides, my plan is to suck all the oxygen out of the SmarterAgent space in Phoenix.

To that end, here’s how you can help: Write a post on your own weblog about how you intend to look into this cool new tool, and how you heard about it from BloodhoundRealty.com. Use anchor text like “hassle-free Phoenix MLS search” or “free GPS-aware smart-phone client to search the Phoenix MLS” — stuff like that.

Want to play to see what you’re getting? If you click on the image above, you’ll be taken to a landing page where you can acquire your own BloodhoundRealty.com-branded smart-phone search into the Phoenix MLS.

And: If you do sign up for your own version of the SmarterAgent client, stay tuned here. Like FBS Systems, SmarterAgent listens to its end-users, so the product should get better and better as time goes by.

Even faster: Text HOUND to 87778.