Year: 2011

Sharing is Caring! Mobile Applications and your Real Estate Business

The one life lesson I took away from kindergarten class with Mrs. Coleman was the importance of sharing. As any successful real estate broker knows, it is the open sharing of information between you and your clients that result in the much-sought-after trust between you which could then lead to a closed real estate deal….

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It’s all about the Leads! Century 21’s Mobile Application Webinar

Recently, I hosted a CENTURY 21 webinar for CENTURY 21 brokers and agents. Smarter Agent hosts these webinars exclusively for our partners including CENTURY 21 brokers and agents not only to teach them about all the great benefits of participating in and using CENTURY 21’s mobile app, but also to generally educate them about advancements…

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Oh Yeah, We’re the Cool Kids in Mobile Applications

Being the most popular kid on the playground sounds cool… but imagine being the coolest kid on the playground because of your awesome smart phone with your new, branded mobile application?  That’s exactly what I felt like at this year’s CMLS event. Everyone wanted a piece of Smarter Agent. Everyone wanted their own free MLS…

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GOING MOBILE: Smartphone Apps Put Information at Buyers’ Fingertips

THE WALL STREET JOURNAL, September 23rd, 2011 – Smartphones are turning today’s house hunters into smarter buyers. Bostonites Lindsey Boxer and her fiancée, David Berlin, are among them. The couple had less than a week to find a home after Berlin accepted a job in Boulder, Colo. Neither had been there before. Before they left…

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Sotheby’s Realty integrates MOBILE into print and digital experience

Are there any among us, that don’t glance the iconic Sotheby’s International Realty ads displaying high-end, homes throughout the Wall Street Journal (WSJ) and New York Times (NYT)? I find myself scanning the rows of pictures checking out what it costs to own a luxury home in an exclusive community, an outdoor retreat in the…

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Real Estate Mobile App Developer Smarter Agent Raises $6 Million

TechCrunch: Smarter Agent, a company that creates a software to help real estate agents go mobile, has raised $6 million in new funding, bringing the company’s total funding $18 million. Smarter Agent offers a mobile Platform as a Service (PaaS) that allows real estate agents to create mobile apps for the iPhone, Android, BlackBerry, Palm,…

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Smarter Agent Offers to Build Free, Branded Mobile Apps for any MLS

RISMEDIA, March 22, 2011—Smarter Agent recently announced that it will create a personalized mobile app for any Multiple Listing Service that wants to promote its listings and brand through a location-aware app that works on smart phones and feature phones. According to the company, the app is branded with the MLS’s name and logo, is…

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Real estate app developer Smarter Agent buys Seattle firm

Philadelphia Business Journal – by Peter Key Date: Tuesday, March 8, 2011, 12:14pm EST  Reporter: Peter Key As you may have heard by now, Philadelphia has the lowest rate of entrepreneurial activity among the nation’s 15 largest metropolitan areas with only 150 businesses started per 100,000 adults last year. Having lived in the Philadelphia area for most…

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As the use of smartphones grows, developers are increasingly flooding the market with a variety of mobile applications that can be downloaded onto the devices. But while the promise of mobile technology seems boundless, its execution can be more problematic, noted panelists at the recent BizTech@Wharton Conference. For one, there is the issue of protecting…

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Smarter Agent Acquires Toor.me

RISMEDIA, March 8, 2011 — Smarter Agent, a leading mobile real estate network, announced the acquisition of Toor.me, combining Toor.me’s QR code product with Smarter Agent’s existing suite of mobile real estate apps that can be branded to agents, brokers, realty franchisors, media and finance companies. Toor.me provides the real estate industry with mobile, desktop…

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