Tag: mobile real estate

Inman Real Estate Connect 2012– Understanding Mobile Real Estate

Last week, Smarter Agent attended the Inman Real Estate Connect Conference in NYC. This was my second conference as a member of the team at Smarter Agent. My first was the NAR conference in Aneheim, California back in November. From our booth, we met with hundreds of brokers and agents alike, discussing the benefits of…

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What Did 2011 Mean for Mobile?

To be succinct, growth! Greg Stuart, Global Head of the Mobile Marketing Association shed some insight including these interesting stats which are affecting business as we know it: U.S. Adults spent more than 10% of their time on mobile. “There were 324 million handsets sold in 2011 alone. It was also the year in which…

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The Time for Mobile Marketing is NOW!

After an unprecedented year in mobile marketing growth, the most innovative mobile real estate companies continue to capitalize by providing innovative mobile MLS search solutions to the real estate industry. Whether you are staying local or moving across the country, branded mobile apps provide the new homebuyer with complete MLS information in the area where…

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Share your Mobile Real Estate App with your Friends this Year!

Want to get your mobile real estate app out there for 2012? Use the Share This App feature to hand deliver either your Branded App or your White Label app from Smarter Agent.  This can really add to your success all year long, but especially now.  There’s a good chance that you know someone who…

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Listing Aggregators like Zillow, Trulia and Realtor.com can Erode the Value of your Business.

As we reflect on the end of the 2011, the big news in real estate was Brookfield’s acquisition of the Prudential real estate franchise  and relocation division stands out to me.     Brookfield paid $110-$135 million according to news reports.  Brookfield now franchises EVERY Prudential brokerage office, including about 50,000 agents that work for those…

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Smarter Real Estate Agents: “Who’s Coming to Real Estate Connect?”

Just received an email reminding us of the upcoming event in New York City next week and we were curious who was planning on attending and what their goals were for the New Year and their real estate business. According to the Inman reminder email, so far, the attendees list includes: 92+ CEOs 34+ presidents…

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Trulia Needs to Make Greater Strides in their Real Estate Data Accuracy to Catch Up…

In their recent year recap, Trulia Founder and CEO, Pete Flint made a point of noting that Trulia has made “great strides” with the quality assurance program which manages the accuracy of their MLS listings. He goes on to note that the QA system patrols their more than 400,000 listings for more accuracy for their…

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You (Will Be) Here! Relocation and Mobile Real Estate

REALTORS® – what percentage of your real estate clients are relocating home buyers? Chances are, you have a few on your prospect list right now. When a homebuyer is moving to a new location, the real estate purchase process falls more heavily on the agent or broker than when the client lives local to their…

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Branded Mobile Apps and their Potential to Connect with Consumers like Never Before

Over the course of the last decade, mobile phones have evolved to more than just a simple communication tool. With a plethora of features and functionalities now commonly available within most of our smart phones today, we use these devices as a catalyst for how we access information. Most people can surely relate to a…

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Mobile will get your Brand to the “Forefront of Millions of Potential Customers’ Minds”

In an article for Research 2 Guidance: The Mobile Research Specialists, Ralf-Gordon Jahns discusses why his company thinks mobile applications will become as important for companies as their websites. The mobile app marketplaces are constantly changing and developing. This constant positive growth has led Ralf to his list of six reasons to support the companies’…

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