Smarter Agent Spotlight: Big Sales in the Black Hills

The Real Estate Group’s John Roberts loves serving his local community both in and out of his broker’s office. As a real estate agent for the past five years in and around the Black Hills of South Dakota, he’s learned what works in sell homes and win over clients. While his easy going, affable personality helps…

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social media real estate

The Do’s and Don’ts of a Real Estate Agent’s Social Media

You’re posting your listings on Facebook, and your family and friends are “liking them,” but you still aren’t seeing a return on your time investment. It can be annoying to think of what to say about a property, and how to set it apart. Tap into your natural “selling” personality and avoid a few of…

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Make waves and grow your market share this summer

  Your brand at your client’s fingertips Show your community you are a brokerage firm committed to staying present and relevant. Your personalized real estate app boasts awesome features and “WOW” factor engagement with your customers. For brokerage companies, success relies on brand visibility and strong relationships. Having an app powered by Smarter Agent energizes your…

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Do your agents talk to clients after the closing?

Congrats on your agents’ latest deal! Now it’s back to cold calling the next lead, right? Not so fast! 60% of a firm’s business comes from repeat clients or referrals. The average client will refer their agent twice. Give your agents a mobile app branded to them to stay top of mind with clients they’ve…

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Use this tax season to think about what tools are working for your business

Time to check if it all adds up! Tax season is an unpleasant necessity, but it’s the perfect time to assess your marketing efforts from 2017. Did it all pay off for your brokerage? This year maximize your marketing ROI. Leverage the most effective marketing channel there is: a mobile app in the hands of…

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Are your agents winning this spring house hunting season?

If you don’t have a real estate app on the App Store and Google Play already, now is the time to get one. Spring is here, and home searches on mobile apps are on the way up. You want your agents to be as accessible to their sphere of influence as possible. Last week alone…

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Help your agents motivate homeowners who might be on the fence

Give your agents a tool to engage homeowners Home sellers are averaging the highest return on investment since 2007. Help your agents motivate homeowners who might be considering putting their home up for sale. Give them an app they can share with their sphere of influence and start a dialogue. Smarter Agent powers apps for…

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Better technology fuels consumer interest in new real estate brands. Here’s how local real estate brokers can compete.

Who are they Redfin and Compass are new brokerage companies coming to your town. They are fueled by hundreds of millions of dollars in cash. Redfin recently went public. Compass has raised over $750 million. Redfin resonates with mainstream consumers via their easy to navigate web and mobile systems. They streamline the home selling and…

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Are your agents taking advantage of the rise in job relocations?

Stories about the 20 finalists for Amazon’s HQ2 are all the buzz, but something bigger is happening. There’s a rise in companies relocating from California to other states in 2018. Apple announced plans to open a new campus in another state. Famous entrepreneurs and investors like Tim Ferriss already moved to Texas in search of…

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Are you ready to defend your market against the competition?

With new funding from their IPO in 2017, Redfin is entering new markets across the US. They are in over 80 markets now. Are you sure they aren’t coming for your business next? Combining the local expertise agents offer with a mobile app is helping Redfin win new business. Don’t get caught off guard before they take business away…

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